Thanks to those that attended our webinar with Automotive News on the 12th. As we received so many questions it was impossible to answer them on the call itself. We want to engage with you and respond to all the questions, so we set up this temporary blog that will exist as long as there's more to discuss.
We had over 30 questions, so I'll begin consolidating them on Monday and putting the responses out there... thx for you patience.
In the meantime here is the study:
IBM Truck 2020 Transcending Turbulence Executive Brief
...and see the following videos
#truck2020
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The Research is done very elaborately. But yes the real challenge will how to explore the emerging markets and what it will be eveolve. Truck manufacturers have gigantic task to educate customer aware of new features/technologies and how it is going to have Total ownership of the vehicle.
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